Your digital marketing strategy backed by real, actionable data
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Ahrefs is trusted by marketers from 44% of the Fortune500 companies.
All-in-one marketing intelligence platform:
Study websites of your competitors.
Audit & optimize your website.
Learn what your customers are searching for.
Track your web mentions & links.
Improve your content with AI.
Monitor your rankings in search engines.
The best data in the industry
We’ve been crawling the web for over 10 years, collecting and processing petabytes of data every day.
Learn more about Ahrefs data
AhrefsBot is #2 most active web crawler in the world. (And #1 among all SEO tools)
Rank | Bot | Owner |
|---|---|---|
1 | AhrefsBot | Ahrefs |
2 | Moz dotbot | Moz |
3 | Barkrowler | Babbar |
4 | Semrushbot | SEMrush |
5 | Ahrefs Site Audit | Ahrefs |
Source: Cloudflare Radar
Our data & metrics are the most trusted in the SEO industry.
This helps Ahrefs by:
Providing high-end infrastructure to power our services
Improving web crawling speed and breadth
Giving us deeper expertise in how search works and what goes into ranking #1
Lots of educational materials
Take free courses
in our Academy →
Watch video tutorials on our Youtube channel →
Look for “How to use” guides within our interface
Read detailed guides and case studies on our Blog →
Take free courses
in our Academy →
Watch video tutorials on our Youtube channel →
Look for “How to use” guides within our interface
Read detailed guides and case studies on our Blog →
Community & support
Get access to Ahrefs Insider, our private community, where you can bounce ideas and questions off SEO-obsessed marketers who have seen it all.
Questions? Ask our customer support team via live chat 24/5, or just poke us on Twitter. We're always happy to help.
Join our SEO community
StarterNew Starts at | Lite Starts at | Standard Starts at | Advanced Starts at | Enterprise Starts at |
$ 29 /mo | $ 129 /mo | $ 249 /mo | $ 449 /mo | $ 1,499 /mo |
Get started Access to Site Explorer, Keywords Explorer, and Site Audit for those who are just starting out. | Get started Essential data for small businesses and hobby projects. | Get started Perfect for freelance SEOs and marketing consultants. | Get started More tools and data for lean in-house marketing teams. | Talk to us Ideal for agencies and enterprises. |
| Compare plans → | ||||
Starts at
Access to Site Explorer, Keywords Explorer, and Site Audit for those who are just starting out.
You’re gonna love Ahrefs
Marketers from all kinds of businesses turn to Ahrefs to grow their search traffic.
Without Ahrefs, we would lose hundreds of thousands of dollars in revenue each year.
Greg Heilers,
Co-Founder,
Jolly SEO
We use Ahrefs daily. It’s not exactly *our* secret weapon anymore but it’s still a primary SEO tool that helps us get our clients millions of visits every month from search.
Ross Simmonds,
CEO,
Foundation Marketing
Since our founding in 2018, we have grown with ahrefs as our enterprise tool of choice. It is now integrated across all of our SEO SOPs. Ahrefs is more than a tool for us; it’s our growth partner.
Jon Clark,
Managing Partner,
Moving Traffic Media
When Ahrefs launches a tool, it’s not a me-too product. It aims to be the best in the business straight away.
Nils van der Knaap,
Founder & CEO,
Sky Internet Marketing
I have been using Ahrefs since 2012 and have never second guessed my decision
Brandon Leibowitz,
Owner,
SEO Optimizers
Ahrefs is simply the best all-in-one SEO tool on the market. It’s impossible to be a top tier SEO without it. At the rate they keep releasing new powerful features, no one else can catch up.
Jeff Oxford,
CEO,
180 Marketing
Ahrefs has opened the door to actionable insights our team uses daily and it enhances our SEO strategy in more ways than we can count!
Jenn Long, Technical SEO Manager,
France Bushman, SEO Content Manager,
Zoom Video Communications
Ahrefs has been the number one tool in our SEO tool belt for many years. From the basics like rank tracking to the pro-level backlink insights Ahrefs allows us to be more efficient and more effective SEOs.
David Stein,
SVP, Performance Marketing,
VML
We’ve added $80M of annual traffic value in the last two years and it wouldn’t have been possible without Ahrefs. Best of all our teams love the product.
Bryan Casey,
Director, Digital Marketing,
IBM
The Ahrefs Enterprise plan was a gamechanger for us because it provides our favourite SEO tools for the whole team, and reporting is much easier with the API and Looker Studio.
Gyorgy Bolla,
Search Performance Lead,
Westpac
I love how easy it is to extract insights compared to clunky reports in other platforms. Ahrefs constantly goes the extra mile to innovate and educate their community. Hands down the best SEO tool.
Jade Mai,
Marketing Director,
EngageRocket
If I had to choose one SEO tool for the rest of my career, it would be Ahrefs. You might as well make it your browsers’ homepage.
Karl Kangur,
Director of marketing,
Smash Digital
Our company’s SEO strategy is fully based on Ahrefs’ tools and tutorials. Last year we increased organic traffic to our website by 250% (don’t know what year though)
Evaldas Mockus,
SEO team lead,
Omnisend
Ahrefs is the top SEO tool in the market and has transformed our agency. Our team has access to vital data and insights not provided by other tools, giving our clients an unfair competitive advantage.
Jason Hennessey,
Founder & C(S)EO,
Henessey Digital
I’ve been using Ahrefs for over 8 years and I just can’t see myself running our online business without it at this point.
Gael Breton,
Co-Founder,
AuthorityHacker
Ahrefs provides us with detailed and in-depth data that we need to make strategic decisions. Plus, it is fun and always getting better.
Viola Eva,
Founder,
Flow SEO
If Ahrefs didn’t exist, I’d probably quit SEO.
Matt Diggity,
Founder,
Diggity Marketing
Without Ahrefs, I wouldn’t be half as effective in helping our SEO clients.
Glen Allsopp,
Founder,
Detailed
Having massive amounts of data is one thing, but turning that into actionables is another thing. That is where Ahrefs excels. As a direct result of using Ahrefs, our website grew by 220% in 6 months.
Chris Diprose,
Manager,
Voodoo Neon
We switched to Ahrefs after using Semrush. Identify Intents, Position history and Page inspect are now indispensable in our everyday work. Sometimes we wonder – how did we even survive without them?
Edyta Garcia Luís,
Content & Marketing Team Leader,
Euroflorist
We were able to find more than 550k quality websites willing to publish our content on their websites mostly thanks to Ahrefs and their user-friendly filters and features.
Dusan Novakovic,
Founder,
PressWhizz
Ahrefs’ PPC section & stats are more accurate than their competitors. I love how they shows trends about keywords in different locations. It lets you quickly understand where you’re winning or losing.
Alex Panchuk,
Senior PPC Manager,
PandaDoc
After trying many SEO tools like Ubersuggest and Semrush, we went with Ahrefs for our entire SEO and outreach team. Getting instant in-depth insights exponentially increased our team’s productivity.
Suraj Shrivastava,
Partnerships Manager,
Brainstorm Force
Ahrefs not only gives our team insights to improve rankings and beat ROI targets, Ahrefs makes it easy to evangelize SEO and get buy-in from our organization.
Andrew Bennink,
Principal Product Manager, Organic Growth,
Achieve
Learn more →
4.7
/5
4.5
/5
9.2
/10
4.6
/5
Data supplied as of April 24, 2025